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Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures and Markets

Global Brand Strategy: Unlocking Brand Potential Across Countries, Cultures and Markets

Author: van Gelder, Sicco

Binding: hardcover

ISBN: 0749440236

Publication Year: 2003

Conditions

Note: A book in Good condition may show some signs of use or wear. A book in Acceptable condition may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket.

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SKU:mon0001070127

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