Marketing Scales Handbook, Volume IV: Consumer Behavior (Marketing Scales Series)

Author: Bruner, II Gordon C.,Hensel, Paul J.,James, Karen E.

Binding: hardcover

ISBN: 1587992051

Publication Year: 2005

Note: A book in Good condition may show some signs of use or wear. A book in Acceptable condition may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket.

SKU:mon0000612822

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