The Brand Bubble: The Looming Crisis In Brand Value and How to Avoid It

Author: Gerzema, John,Lebar, Edward

Binding: hardcover

ISBN: 047018387X

Publication Year: 2008

Note: A book in Good condition may show some signs of use or wear. A book in Acceptable condition may contain highlighting/underlining and/or the book may show heavier signs of wear. It may also be ex-library or without dustjacket.

SKU:mon0001407853

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